Our W*rk / Bengaluru United FC
Namma Ooru's FC
Adding a little more flavour to the football clubs of our home

Created by Rauly
- Client
- Bengaluru United FC
- Industry
- Sport
- Year
- 2026
- Services
- Branding
Bengaluru United FC is a speculative identity redesign rooted in the city's energy, football culture, and South Indian visual heritage. The project reimagines the club with a sharper, more memorable crest built around the Vyala, a mythical guardian creature often seen in temple architecture. The identity aims to feel modern, athletic, and proudly local, balancing heritage symbolism with a clean football-club visual system.
This spec project explores how Bengaluru United could own a more iconic and emotionally resonant visual system, one that connects the club to the city's heritage while giving it a confident, modern sporting edge.
